Award Titles

The UX Design Awards recognize outstanding user experience in digital solutions, electronic products, services, environments and professional concepts.

Admission to the competition is subject to a jury decision (eligibility). Among all valid submissions an independent Jury Panel nominates a limited amount of competition entries. All nominated participants are approved for UX Design Awards adjudication. Furthermore, all Nominees participate in a public vote for the audience Award.

All distinguished participants acquire an unlimited, worldwide right of use to the assigned titles. The following distinctions are bestowed:


UX Design Award | Nominated

The expert Jury nominates a limited number of competition entries among all valid submissions. The selected product solutions and concepts acquire the distinction “UX Design Award | Nominated”. All Nominees are presented in the UX Design Awards exhibition at IFA, the leading trade show for consumer electronics and appliances in Berlin, Germany.

Audience Award

UX Design Award | Public Choice

IFA visitors and the general public assign the users’ title “UX Design Award | Public Choice”. The public’s favorite choice is selected among all nominated product solutions and concepts through an extensive online voting. The Public Choice Winner is announced at the beginning of November, ensuring additional communication opportunities in the end of year period.

Jury Award Titles

All Award Winners distinguished by the competition Jury are publicly announced at a festive Awards Ceremony during the IFA trade show, ensuring broad publicity.

UX Design Award

Product solutions that excel in the fields of user experience and design among all Nominees are honored with the title “UX Design Award” by the competition Jury. The UX Design Award recognizes outstanding user experience qualities in specific product and usage areas. The number of Awards assigned each year is determined by the Jury.

UX Design Award | Concept

The Jury assigns the title „UX Design Award | Concept“ to professional concepts, product studies and research results showcasing excellent user experience and design qualities. The Concept Award recognizes exceptional user experience qualities in specific usage and application areas. The number of Awards assigned each year is determined by the competition Jury.

UX Design Award Gold

One product solution or concept showing evidence of particular excellence in user-orientation and design may receive the premium title “UX Design Award Gold”. The Jury awards the premier title to highly innovative solutions showcasing a consistently excellent user experience. The Gold Award Winner is considered as the “best of the best” in the competition.