The UX Design Awards build on the success of the annual “Usability Award” and “Usability Park” exhibitions by International Design Center Berlin – recognizing and promoting user-centered innovation at IFA since 2008.

Founded in 1968, the International Design Center Berlin (IDZ) is one of Germany’s leading independent institutions for design promotion. Its members include design-oriented companies, agencies, institutions and creatives.

The IDZ implements projects at national and international levels in dialogue with businesses, governments, education and research institutes. In doing so, it cooperates with networks and institutions throughout Europe.

The IDZ addresses relevant design issues, provides consulting services and raises awareness of the importance of design.

Key competence fields of the IDZ include:

User-centered innovation (user experience, universal design)
Sustainable innovation (eco design)
Design for business (innovation by design)